Blog posts by
Marcus
Page 5
Are you a hedgehog or a fox?
We believe that everything is routed in a big idea, that success can be achieved by following a big idea, by remaining focused...
Should brand be important to small businesses?
Brand is now so much a part of public and business language and thinking that it has gained a life of its own and is used and...
The power of music in branding: making the connection
It is vital in today’s markets that brands make an emotional connection with consumers to avoid losing them to bargain hunting....
Is brand evil?
Brands and branding are responsible for many of the world’s problems today.
The decline of TV advertising
On the back of 5 consecutive years of decline, TV executives are now redefining their output not as television but as video....
Online visibility for businesses
March xx, 8.30am - A breakfast seminar showing how to generate online visibility using social media. Venue: Purple Frog, The...
Measuring the success of advertising
It is important that all forms of advertising and marketing are measured and their effectiveness understood. It is surprising...
Social business - more than just social media marketing
Social business - the way forward.
Built to last - an award winning campaign
With the immortal words of Roger Waters resounding in our ears, to see our Creative work being awarded Campaign of the Month,...